CoinMarketCap is the world's most-referenced price-tracking website for crypto assets in the rapidly growing cryptocurrency space. Its mission is to make crypto discoverable and efficient globally by empowering retail users with unbiased, high quality and accurate information for drawing their own informed conclusions.
Founded by Brandon Chez in May 2013, CoinMarketCap has quickly grown to become the most trusted source by users, institutions, and media for comparing thousands of crypto assets and is commonly cited by CNBC, Bloomberg, and other major news outlets. (Even the U.S. government uses CoinMarketCap's data for research and reports!)
In April 2020, CoinMarketCap was acquired by Binance Capital Mgmt. Binance is the global blockchain company behind the world's largest digital asset exchange by trading volume and users, which shares the common vision of making crypto accessible and systemically important to people all around the world.
Through the acquisition, CoinMarketCap plans to tap into its parent company's extensive resources to acquire more in-depth data into projects, reduce information asymmetry in the crypto industry and bring higher-quality data to its hundreds of millions of users. CoinMarketCap stands firmly for accurate, timely and unbiased information. Since its acquisition by Binance in early 2020, CoinMarketCap continues to operate independently from its parent company.
Brandon Chez, the founder of Coinmarketcap prefers to keep a low profile—despite a contentious doxing by the Wall Street Journal. Due to this, there is almost negative information available about him and no information available about the rest of the team behind the operations.
No information about pricing is available on the website.
Token Metrics (TM) specializes in delivering data-driven cryptocurrency investment research to crypto investors using professional analysts, analytics, and artificial intelligence.
There are three specific niches that TM offers to its user base:
Token Metrics boasts an impressive network of professional investment analysts, developers, and traders from IBM, Goldman Sachs, Deloitte, J.P. Morgan, and Barclays – this is the team that is taking cryptocurrency investors to the moon and beyond.
Founder Ian Balina is a blockchain entrepreneur and investor. He has built three-million-dollar businesses from the ground up, and appeared in The Wall Street Journal, Forbes, CNBC, Huffington Post, The Street, INC and Entrepreneur Magazine for his work in analytics, cryptocurrencies, and entrepreneurship.
A former Analytics Evangelist at IBM, Ian has brought a data-driven, “money-ball” approach to investing in blockchain startups called “Token Metrics.” Ian is the Founder and CEO of Token Metrics, a data-driven investment research platform for Crypto that helps investors leverage analytics and machine learning to become better investors.
While the services of both Token Metrics and COINMARKETCAP are aimed at cryptocurrency investors, there are a certain number of factors that provide Token Metrics with a distinct competitive advantage when compared to COINMARKETCAP
The first characteristic is the COMPANY VISSION
While COINMARKETCAP has a relatively close model to the one that Token Metrics operates with, it falls short when competing with Token Metrics, which offers a number of softwares ranging from artificial intelligence, machine learning, as well as an impending Robo-Adviser that will leverage the capabilities of the aforementioned algorithms into creating value for investors. Given the variable nature of cryptocurrencies, it is preferable to have multiple algorithms checking for the data that many investors use as the basis for their trades. This is the distinguishing factor because there is strong overlap between the services offered by both the platforms. However, due to the number of datapoints that run through Token Metric’s algorithms, its retail investors can see the accuracy of the predictions made by Token Metric. This service is not offered by COINMARKETCAP, which places the company at a disadvantage given how close the two platforms are otherwise.
The second characteristic is the HUMAN CAPITAL
Token Metrics stands to gain more market share comparatively simply because the team is composed of experienced investors and analysts from reputable financial institutions. Their Wall Street experiences allow them to bring a more robust skillset to the table, which directly benefits the customers and is a large reason as to why investors will prefer Token Metrics. Comparatively, COINMARKETCAP does not give any insight into the backgrounds of its founder except for one incident where he was doxxed by the Wall Street Journal. The founder of the company is representative of the mission of the company and thus, should be taken into serious consideration.
The third characteristic is the PLAN OFFERINGS.
Token Metrics offers three distinct plans with clearly defined features which allow potential customers to see the kind of features that they will have access to. In comparison, COINMARKETCAP does not offer plans, which makes the whole platform less accessible. This places the company at a disadvantage because it will not be able to develop a retail investor base. Alternatively, consumers should preefer Token Metrics because it offers personalized advice.
We take the best investment analysts, developers, and traders from firms like Goldman Sachs, JP Morgan, and IBM and create systems for evaluating cryptocurrencies.
We gather quantitative and qualitative data points from diverse sources and create wholistic evaluations on the long-term profitability of a particular cryptocurrency.
Millions of deep learning neural networks compete against each other every day, creating the most thoroughly tested crypto ratings that lead to profits.
Token Metrics is a crypto investment platform that merges human capital, data, and machine learning to rate cryptocurrencies.
It’s designed to be the only platform you’ll ever need to make money in crypto.
We have channeled everything learned about machine learning, big data, and pattern recognition while working at firms like Goldman Sachs, JP Morgan, IBM, and funneled it all into Token Metrics.
Also, we have learned from our experience as professional investors having traveled to over 35 countries and investing in over 100 blockchain startups.
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Disclaimer
Token Metrics Media LLC is a regular publication of information, analysis, and commentary focused primarily on blockchain technology and business, cryptocurrency, blockchain-based tokens, market trends, and trading strategies.
Token Metrics Media LLC does not provide individually tailored investment advice and does not take a subscriber’s or anyone’s circumstances into consideration when discussing investments, nor is Token Metrics Media LLC registered as an investment adviser or broker-dealer in any jurisdiction.
Information contained herein is not an offer or solicitation to buy, hold, or sell any security. The Token Metrics team has advised and invested in many blockchain companies. A complete list of their advisory roles and current holdings can be viewed here: http://tokenmetrics.com/disclosures